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Charming Home Aids About Us

About Us

Promoted by Mr. K. S. Saxena, having an experience of over 24 years in very senior positions in companies of repute, the first organization named M/s CHARMING TRADERS came into existence in the year 1991.

Initially, the objective of the organization was to market & distribute innovative Home Appliances. The organization successfully launched a number of products where "concept selling" was the essence of the marketing efforts.

In 1996, the second unit of the house named CHARMING HOME AIDS was conceptualized. This unit presently headed by Mr. O. S. Saxena, under guidance of his father Mr. K. S. Saxena, is also involved in marketing and distribution of domestic utility products focusing on innovative items.

In quest for products which can be of use in both the domestic sector as well as the industrial or institutional sector, we started the marketing of Energy Conserving Lighting Products, apart from the other utility products, e.g. full range of Wall, Ceiling, Ventilation and Fresh air Fans, Geysers, Heating equipment and Kitchen appliances of reputed Companies.

In our effort to give best services to our clients, we not only offer the products of our regular distribution, we also cater to the specific needs of our customers by arranging products according to tailor made requirements of our valued customers.

Our present range of products covers:
  • Complete range of High Velocity fans by WARMEX and PINE.
  • Geysers by JOHNSON.
  • Geysers by WARMEX specially suited for High Pressure Applications e.g. for High Rise Buildings and where pressure pumps are installed.
  • Complete range of Home Appliances by WARMEX.
  • New Generation PTC Heaters by WARMEX.
  • Energy Saving Induction Lamps systems by KAREE.
  • Energy Saving Lighting Systems by ASIAN.
  • Energy Saving Lighting Systems by HPL.
  • Domestic Appliances & Fans by LAZER.
  • SANGATI range of Designer Fans by TULLU.
  • Complete lighting solutions from BAJAJ, PHILIPS & WIPRO.
  • Complete range of poles (octagonal, Tubular, designer & High Mast Poles)
Electric Water Heaters,Floodlight Luminaire,Streetlight Luminaires,Electric Kettle,Toaster,Hot Plate,Cooker,Steam Iron,Vacuum Cleaner